Despite Europe’s advanced recycling infrastructure, the reality is grim: less than a third of plastic waste is actually recycled. The rest contributes to mounting environmental damage.

These corporations often prioritize profits over sustainable practices, leading to harmful environmental impacts and ignoring long-term responsibility to our planet.

Microplastics infiltrate our food, water, and air, posing severe risks to human health. These tiny particles can accumulate in our bodies, leading to chronic illnesses and disrupting vital biological functions.

Despite growing awareness and ethical alternatives, animal testing for cleaning products remains legal in the EU. This outdated practice subjects countless animals to unnecessary suffering.